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Fresh ideas and inspiration for your events.

Operating Lean as an Event Company with Technology

Time is elusive, especially to a busy event professional. We never have enough of it and are always pretty sure that having just a little more would give us the edge we wish we had. Time, money and labor, in fact, are all like this. It’s rare to hear complaints of having too much of any of these. As a result, most leaders are taxed with figuring out how to do more with less.

 


Efficiency Frees Up Resources

Efficiency within business processes and operations allow for a company to accomplish more in less time. Saving time not only saves money but it also creates  opportunity for working on tasks and ventures that were previously tossed to the wayside. Oftentimes, the kinds tasks and ventures that bring in new business.

Streamlining business by using technology creates an environment for efficiency, which leads to a positive impact on a business’ bottom line. As a company becomes more organized and efficient in daily tasks, more time can be spent on growing the business.

Use Tools and Technology to Increase Efficiency

The use of technology and digital tools in business allows you to operate more efficiently, making your company look more professional. Small businesses that operate using tech and digital tools unite their team through collaboration which can give a company the appearance of being larger, and highly organized with more staff and support. In reality, tools allow you to use limited means to get more done in less time with fewer people and less money than other companies.

When using technology and digital tools for your business, no one is paying attention to your company size, they are paying attention to the wow factor you bring by being current, organized and on top of trends.

Which Apps and Programs?

There are so many different tools to help your business run lean, but there is no way to use all of them! How do you know which ones are for you?

It’s critical for event pros to find the apps and programs that serve the most purpose for them, focusing particularly on those that provide organization and collaboration. Apps such as SLACK, TRELLO, Dropbox, Google Docs, Skype, Roberform and Expensify just to name a few, play a crucial role in how we communicate and work as a company. They update in real time and keep you so very organized which is critical as you juggle many tasks, projects, and events in our industry!

It’s Time to Adopt

Technology is not a luxury today the way it has been in previous years. It is integrated into every aspect of our lives.  It’s not enough to recognize the role tech could play in streamlining business operations and running at maximum efficiency with the least resources. Clients expect to see things like account management, communication, and collaboration online and accessible so you must adopt some of them now.

Of course, adopting technology requires a commitment to funding new technology, as well as providing training and support while everyone adapts to it. Once you have mastered using technology to operate lean, the cost, efficiency and transparency in the data will help you take your company to the next level.

With over 20 years of experience in the international events industry, Sandy Hammer is the co-founder and CMO of AllSeated, a collaborative network for planning events that offers tools including floorplans, 3D view, Guest List, RSVP, Seating, Timelines, Mobile Check-In and more.

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With over 20 years of experience in the international events industry, Sandy Hammer is the co-founder and CMO of AllSeated, a collaborative network for planning events that offers tools including floorplans, 3D view, Guest List, RSVP, Seating, Timelines, Mobile Check-In and more.
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